Content Writer Agent

Problem

Marketing teams spend 4-6 hours per content piece turning ideas into blog posts, social copy, and email drafts. Repurposing one article into 5 channel formats multiplies the effort, and quality drifts without consistent voice guidelines.

Solution

Build a pipeline that takes a topic brief through outline generation, multi-format draft creation, style enforcement via brand voice profiles, and human approval before publishing.

Implementation Steps

1. Define brand voice profile

   Capture tone, vocabulary, sentence structure preferences, and example passages that represent your ideal output.

   Tip: Include 3-5 'golden examples' of ideal content — these serve as few-shot references for the LLM.

2. Build topic-to-outline chain

   Convert a topic brief into a structured outline with headings, key points, and target word counts per section.

3. Generate multi-format drafts

   From the outline, generate variants for blog, LinkedIn, email newsletter, and Twitter/X. Each follows platform-specific constraints.

   # Platform-specific generation
   formats = ['blog_1200w', 'linkedin_300w', 'email_500w', 'twitter_thread']
   for fmt in formats:
       draft = chain.invoke({'outline': outline, 'format': fmt, 'voice': brand_profile})

4. Run quality checks

   Check each draft against readability scores, brand voice alignment, factual claims, and link validity.

   Tip: Use a separate LLM call as a 'reviewer' agent that scores the draft on 5 criteria before passing to humans.

5. Add human-in-the-loop approval

   Route drafts to editors via Slack or Notion for review. Only publish after explicit approval.

6. Connect publishing pipeline

   Push approved content to CMS, social schedulers, and email platforms via n8n or Zapier workflows.

Recommended combos

FAQs